High-end Paint · HE-10

Smoke

Within the High-end Paint range, Smoke carries an undertone that doesn't pick a side and ash undertones — soft-dark and pensive in overall character. Pairs naturally with travertine, brushed brass and aged leather. On site, Smoke ends up most often in alcove and chimney-breast features, with home offices and studies a close second. A mid-tone that does the work of two paler shades. Owes a small debt to industrial loft, but doesn't ask the rest of the room to follow.

Where Smoke works

Best used in feature wall, office

Soft-dark and pensive reads its best where the light is soft and consistent. Below are the rooms we've installed this shade in most often.

  • fireplace walls and bed-headboard recesses
  • home offices and studies
  • principal bedrooms
Pairs with

Shades that sit beside Smoke

Picked by family, warmth and tonal proximity within the same range.

Technical

How Smoke is applied

Smoke uses the standard High-end Paint build. The technical specification is the same across colour — only the pigment changes.

Sheen options
dead-matt · soft eggshell · low-sheen satin
Coverage
Around 10–12 m²/L on a primed wall, two coats.
Substrates
primed plaster, lining paper, skimmed plasterboard, previously painted walls in sound condition
Sealer
No sealer required — the topcoat is the finish.
Cleaning
Wipe with a damp microfibre cloth. Avoid abrasive sponges on matt sheens.
FAQs about Smoke

Questions clients ask about this shade

How does Smoke change through the day?+

Mid-tones like Smoke shift the most across the day — expect it to read slightly cooler under midday light and to settle into a deeper version of itself by evening.

What sheen options come in Smoke?+

Smoke is tinted into your choice of dead-matt, soft eggshell or low-sheen satin. For rooms with high handling — hallways, kitchens — we'd usually recommend eggshell.

What does Smoke pair with from your range?+

We most often pair Smoke with the three closest shades in its family — see the pairings panel below. Beyond that, it complements honed limestone, raw concrete, wire-brushed oak and matt-black ironmongery.